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X Ads MCP server: 25 read tools, 19 opt-in preview-first writes.

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README

From the repo.

X Ads MCP server

Bring your X Ads accounts into your MCP client.

Read campaigns and performance, inspect targeting and prepare changes for explicitly selected accounts.

Release CI Smithery License: Apache 2.0 Node

Watch the demo · What's new · Install · Tool reference · Try hosted getmcpads

Watch the getmcpads product demo: campaign review in Claude

Play the 27-second product film

The film demonstrates hosted getmcpads with staged data. Its creative galleries and MCP Apps interface belong to the hosted product. This repository provides the standalone native API tools.

25 read tools · 19 write tools, disabled by default.

Run locally with your own platform credentials and a client that supports stdio MCP, such as Claude Desktop, Claude Code or Cursor. Your requests go directly to the platform. For managed connections, including supported ChatGPT setups, use the hosted option.

What's new

v1.0.1: First standalone release · September 20, 2026

  • Create the first runnable standalone server using the reviewed native tool subset.
  • Require explicit account IDs, default to read-only, preview writes and preserve native pagination.
  • Use fixed X endpoints, bounded responses, timeouts and credential redaction without automatic write retries.
  • Require Node.js 22.12 or newer and check Node 22/24 in CI.
  • Update vulnerable dependencies and regenerate the MCP catalog.

Full changelog · Source synchronization details · All releases

Upgrade notes

Requires Node.js 22.12 or newer. CI covers Node 22 and 24. Read the current tool schemas before reusing saved arguments. Writes remain optional and require explicit confirmation. Hosted creative integrations and MCP Apps UI are outside this release.

Install this release

This is a GitHub source release. npm and MCP Registry versions are published separately. The commands below select this exact version; unpinned npx examples later in this document select the version currently available on npm.

git clone --branch v1.0.1 --depth 1 https://github.com/get-mcp-ads/x-ads-mcp-server.git
cd x-ads-mcp-server
npm ci
npm run build

Configure your MCP client to run node with the absolute path to dist/cli.js and the platform credentials documented below.

Prefer a managed connection? Use X Ads with hosted getmcpads. Connect your account, select the data your assistant may access and use the hosted MCP connection. See the site for current features and plans.

Configuration

Provide these environment variables through the client's secret configuration:

VariablePurpose
X_ADS_ACCESS_TOKENYour user OAuth 2.0 access token. An app-only bearer token is not sufficient.
X_ADS_ACCOUNT_IDSRequired comma-separated account IDs, restricted to accounts the token may access.
X_ADS_SCOPESScopes actually granted to the token. Defaults to ads.read.
X_ADS_ENABLE_WRITESDefaults to false. Only the exact value true exposes writes.

Obtain your token and Ads Project access using X's official setup guide. Use ads.read for reporting, ads.write for campaign changes and media.write for uploads and media-library writes. Setting X_ADS_SCOPES does not grant permissions. This package accepts a token; it does not run an OAuth browser flow or persist rotating refresh tokens. When the token expires, renew it securely and restart the server.

Safety and coverage

Writes preview by default. Review the exact account, target and parameters before repeating the call with confirm: true. Campaigns and line items are created paused. Activation can spend advertising budget. Media uploads can consume X API credits and are limited to 4 MB. Do not retry a write automatically when its result is uncertain. Read the account and reconcile it first. Selected-account checks apply before dispatch and filter account discovery responses. Unknown arguments are rejected. Native pagination, attribution and monetary _micro fields are preserved. A micro unit is one millionth of the account currency.

This server exposes a reviewed subset of the official API. It does not automatically expose new upstream tools. Native media reads and writes are included. Hosted creative galleries, visual editors and MCP Apps UI are excluded. Use tools/list or server-card.json for exact schemas and the official API reference for provider details.

Hosted option

getmcpads for X Ads manages the hosted connection and account selection. Hosted and source releases can differ. Contact: hello@getmcpads.com.

Development

npm run typecheck
npm run lint
npm run build
npm test
npm run catalog

All tests run offline with synthetic responses. No live account is changed.

Tools

Every tool is listed below. See server-card.json for complete parameter and output schemas.

25 read tools
ToolPurpose
x_ads_list_ads_accountsList the ads accounts the authenticated user can access
x_ads_list_campaignsList campaigns for an account
x_ads_get_campaignGet a single campaign by ID
x_ads_list_funding_instrumentsList funding instruments (payment sources) for an ads account
x_ads_list_line_itemsList line items (ad groups) for an ads account
x_ads_get_line_itemGet a single line item by ID
x_ads_list_promoted_postsList promoted posts (promoted tweets) for an ads account
x_ads_list_targeting_criteriaList targeting criteria for an ads account's line items
x_ads_list_account_postsList posts (tweets) usable for promotion by an ads account
x_ads_list_web_event_tagsList the website conversion event tags (pixels) in an ads account; a tag's id is what a conversion line item takes as its primary_web_event_tag
x_ads_list_line_item_placementsList valid placement combinations per line item product type
x_ads_get_account_statsGet synchronous analytics (impressions, engagements, spend) for an ads account
x_ads_get_active_entitiesList which ads entities had metrics change in a time window (use before requesting account stats)
x_ads_get_campaign_reachGet reach and average-frequency metrics for campaigns
x_ads_search_targeting_interestsSearch targetable interest categories by name.
x_ads_search_targeting_locationsSearch targetable locations by name.
x_ads_list_cardsList the cards in an ads account
x_ads_get_cardGet a single card by ID
x_ads_list_media_libraryList the media library objects in an ads account
x_ads_get_media_library_itemGet a single media library object by media key
x_ads_get_promoted_postGet a single promoted post by ID
x_ads_get_targeting_criterionGet a single targeting criterion by ID
x_ads_list_post_previewsGet rendered HTML previews for published or scheduled posts
x_ads_get_web_event_tagGet a single website conversion event tag by ID
x_ads_get_media_upload_statusRead processing status of an upload owned by the connected X user.
19 write tools

Disabled by default. Calls preview unless explicitly confirmed. Check the configuration and exact schema before use.

ToolPurpose
x_ads_create_campaignCreate a campaign in an ads account.
x_ads_update_campaignRename a campaign or pause it (entity_status=PAUSED).
x_ads_activate_campaignActivate a campaign (set entity_status=ACTIVE).
x_ads_create_line_itemCreate a line item (ad group) under a campaign.
x_ads_update_line_itemUpdate a line item's bid, budget, name, schedule, placements, goal, pacing, audience expansion (set audience_expansion=EXPANDED to turn on Optimized Targeting) or entity_status.
x_ads_activate_line_itemActivate a line item (set entity_status=ACTIVE).
x_ads_promote_postAttach post(s) to a line item as its ad creative(s).
x_ads_add_targeting_criterionAdd one targeting criterion to a line item (call once per criterion).
x_ads_remove_targetingRemove a targeting criterion from its line item (undo a targeting mistake).
x_ads_create_ad_postCompose a promoted-only ("nullcasted") post to use as an ad creative.
x_ads_create_cardCreate a card from a JSON components payload.
x_ads_delete_cardDelete a card from an ads account.
x_ads_create_media_library_itemRegister an existing media key as a named item in the account's media library.
x_ads_delete_media_library_itemDelete a media library object from an ads account Preview by default.
x_ads_update_media_library_itemUpdate a media library object's metadata (e.g. name, title, description) Preview by default.
x_ads_create_web_event_tagCreate a website conversion event tag (pixel); the returned id can be set as a line item's primary_web_event_tag Preview by default.
x_ads_delete_web_event_tagDelete a website conversion event tag Preview by default.
x_ads_update_web_event_tagUpdate a website conversion event tag Preview by default.
x_ads_upload_mediaUpload an image, GIF or MP4 clip to X.

License

Apache License 2.0. See NOTICE.

More from getmcpads

Meta Ads · Google Ads · Google Analytics 4 · Google Search Console · TikTok Ads · Pinterest Ads

Maintained by Emmanuel at getmcpads. Questions: hello@getmcpads.com.

Config for your environment

Replace {MCP_ENDPOINT_URL} with this MCP’s endpoint URL (from its repo or docs above). No API key — you connect directly.

Tool

OS

Config file: ~/.cursor/mcp.json

{
  "mcpServers": {
    "mcp-server": {
      "url": "{MCP_ENDPOINT_URL}"
    }
  }
}

Paste into mcpServers in the config file. Restart Cursor after saving.

If this MCP is also published on mcpchannel.ai, you can subscribe from Browse and use the gateway config there instead.