MCP-agent
SearchAtlas MCP Agent — Agentic Omni-Channel Marketing MCP
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From the repo.
Agentic Omnichannel Marketing MCP
The first agentic omnichannel marketing platform powered by the Model Context Protocol (MCP). SearchAtlas delivers 112 AI-driven marketing tools across SEO, GEO (Generative Engine Optimization), Google Ads, local SEO, GMB optimization, AI search visibility, content generation, digital PR, and website creation — all orchestrated through a single programmable MCP server.
One marketing agent. Every channel. Total automation.
What Is the Agentic Omnichannel Marketing MCP?
The Agentic Omnichannel Marketing MCP by SearchAtlas is a programmable marketing automation platform that connects AI agents (Claude, GPT, Gemini, or any MCP-compatible client) to a unified arsenal of 112 marketing tools. Instead of switching between dozens of SaaS platforms, your AI agent calls one MCP endpoint and executes campaigns across every digital marketing channel simultaneously.
Key Capabilities
- SEO Automation — On-page optimization, schema markup, knowledge graphs, instant indexing, wildfire internal linking, technical audits, and AI-powered SEO recommendations via OTTO SEO
- GEO (Generative Engine Optimization) — Monitor and optimize brand visibility across AI models (ChatGPT, Gemini, Perplexity, Copilot, Grok) with LLM Visibility tools, sentiment tracking, citation monitoring, and prompt simulation
- Google Ads Management — Full-cycle PPC campaign creation: business setup, product discovery, keyword clustering, ad content generation, bid strategy, and Google Ads deployment
- Local SEO & GMB Optimization — Google Business Profile management, location deployment, automated posting, review response AI, heatmap rank tracking, citation building, and AI keyword recommendations
- AI Content Generation — Topical authority maps, AI article generation, Domain Knowledge Network (DKN), publishing to 11+ CMS platforms including WordPress, Shopify, HubSpot, and Drupal
- Digital PR & Link Building — Press release creation and Tier 1 distribution, cloud stack authority backlinks across 14+ providers, guest post marketplace, publisher outreach campaigns
- Website Generation — AI-powered website creation and one-click publishing via Website Studio
- AI Search Optimization — Brand presence monitoring across all major LLMs, prompt simulation, competitor share-of-voice analysis, and citation URL tracking
Playbook of Playbooks
The complete 5-day omnichannel marketing challenge — Pre-Work through Day 5 — with all 15 playbooks, 112 MCP tools, and 17 agent namespaces mapped out.
Click the image to open the full interactive HTML version with the SearchAtlas dark theme.
The 5-Day Omnichannel Marketing Blueprint
One agentic marketing MCP. 112 tools. Five days to omnichannel domination.
| Day | Mission | Arsenal |
|---|---|---|
| 1 | Establish Your Brand — Build your digital HQ, lock in brand identity, claim your territory on Google, optimize your GMB profile | Website Studio, Brand Vault, GBP, Local SEO |
| 2 | Content & SEO Domination — Flood the SERPs with authority content, outrank competitors with topical maps, own every keyword through AI-generated content | Content Genius, OTTO SEO, Site Explorer |
| 3 | Authority & Link Building — Earn backlinks, place press releases on Tier 1 publishers, deploy cloud stacks, launch digital PR outreach campaigns, buy guest posts | Press Release, Cloud Stack, Digital PR, LinkLab, Citations |
| 4 | Paid & Social Amplification — Activate Google Ads campaigns, launch PPC keyword clusters, amplify through GBP social posts | PPC/Google Ads, GBP Posts |
| 5 | AI Visibility & Scale — Monitor your brand across AI search engines, track GEO rankings, measure LLM visibility, identify the next territory to conquer | LLM Visibility, Site Explorer, Local SEO Heatmaps |
MCP Server
Endpoint: https://mcp.searchatlas.com/api/v1/mcp
Protocol: JSON-RPC 2.0
Auth: X-API-KEY header
Connect Your AI Agent
Any MCP-compatible AI agent can connect to the Agentic Omnichannel Marketing MCP:
export MCP_API_KEY="your-api-key"
curl -s -X POST "https://mcp.searchatlas.com/api/v1/mcp" \
-H "Content-Type: application/json" \
-H "X-API-KEY: $MCP_API_KEY" \
-d '{
"jsonrpc": "2.0",
"id": 1,
"method": "tools/call",
"params": {
"name": "project_management",
"arguments": {
"op": "list_otto_projects",
"params": {}
}
}
}'
Listing All 112 Marketing Tools
curl -s -X POST "https://mcp.searchatlas.com/api/v1/mcp" \
-H "Content-Type: application/json" \
-H "X-API-KEY: $MCP_API_KEY" \
-d '{"jsonrpc":"2.0","id":1,"method":"tools/list","params":{}}'
Your Omnichannel Marketing Arsenal (112 Tools)
| Category | Tools | What It Does |
|---|---|---|
| OTTO SEO | 15 | On-page SEO optimization, schema markup, knowledge graphs, instant indexing, wildfire internal linking, AI recommendations |
| PPC / Google Ads | 13 | Full Google Ads campaign lifecycle: business setup, product discovery, keyword clustering, ad creation, bid management, performance tracking |
| Site Explorer | 8 | Competitor intelligence, organic keyword gaps, backlink analysis, keyword research, SERP feature tracking |
| Content Genius | 7 | AI article generation, topical authority maps, Domain Knowledge Network (DKN), automated publishing to 11+ CMS platforms |
| GBP (Google Business Profile) | 16 | Location management, automated posting, AI review responses, category/service/attribute optimization, media management |
| Local SEO | 7 | Heatmap rank tracking, citation building across 5 aggregator networks, AI keyword recommendations, competitor analysis |
| Press Release | 4 | AI press release writing, Tier 1 publisher distribution, knowledge graph generation, brand mention campaigns |
| Cloud Stack | 4 | Authority backlinks deployed across 14+ cloud providers (AWS, Azure, GCP, and more) |
| Digital PR | 4 | Publisher outreach campaigns, email templates, opportunity management, inbox monitoring |
| LinkLab | 4 | Guest post marketplace, editorial link building, publication discovery, article creation and ordering |
| LLM Visibility (GEO) | 8 | Brand visibility monitoring across ChatGPT, Gemini, Perplexity, Copilot, and Grok. Sentiment analysis, citation tracking, prompt simulation |
| Brand Vault | 1 | Brand identity management, voice profiles, company intelligence, knowledge graphs |
| Website Studio | 1 | AI-powered website generation and one-click publishing |
Agentic Marketing Playbooks
summit-challenge-playbooks.json contains 15 battle-tested playbook definitions for executing omnichannel marketing campaigns through the MCP. Each playbook is a complete mission briefing:
- Step-by-step instructions telling the agent exactly which MCP tools to deploy and in what order
- Pre-work checklist with setup URLs
- Sample prompts you can paste directly into Atlas Brain (the SearchAtlas AI agent)
- Expected impact for each campaign
Your Playbook Library:
| # | Mission | Day | Time |
|---|---|---|---|
| 1 | Review & Complete Brand Vault | 2 | 5 min |
| 2 | Build Topical Map Content Strategy | 2 | 15 min |
| 3 | Increase Organic Traffic with Quality Content | 2 | 20 min |
| 4 | AI-Optimized Industry Leader Listicle Builder | 2 | 15 min |
| 5 | AI-Optimized Head-to-Head Content | 2 | 15 min |
| 6 | AI Optimized About Us Page Creator | 2 | 10 min |
| 7 | AI-Optimized Industry Leader Content Creation | 2 | 15 min |
| 8 | Automated GBP Review Response & Amplification Engine | 2 | 15 min |
| 9 | Gain Media Coverage and Brand Mentions | 3 | 10 min |
| 10 | Deploy Single Cloud Stack Authority Order | 3 | 10 min |
| 11 | Deploy Link Labs Guest Post Campaign | 3 | 15 min |
| 12 | Create Local Directory Citations | 3 | 5 min |
| 13 | Strengthen On-Page SEO for Priority Pages | 3 | 15 min |
| 14 | Publisher Prospecting Outreach Playbook | 3 | 15 min |
| 15 | Business Prospecting Outreach Playbook | 3 | 15 min |
Load the JSON into your MCP-compatible AI agent or paste individual playbook instructions into Atlas Brain to execute the full omnichannel marketing workflow programmatically.
Use Cases
For SEO Agencies
Automate on-page SEO, content generation, link building, and technical audits for dozens of client websites simultaneously through a single agentic MCP interface.
For GEO / AI Search Optimization
Monitor how AI models (ChatGPT, Gemini, Perplexity) represent your brand. Track citations, sentiment, and visibility — then optimize content to improve AI search rankings.
For Google Ads Managers
Create entire PPC campaigns from scratch: discover products from a URL, generate keyword clusters, write ad copy, set bid strategies, and deploy to Google Ads — all through MCP tool calls.
For Local Businesses
Manage Google Business Profiles, deploy automated review responses, track local search rankings via heatmaps, build citations across major aggregator networks, and dominate the local pack.
For Content Teams
Generate topical authority maps, create AI-optimized articles at scale, publish directly to WordPress/Shopify/HubSpot, and monitor content performance — all orchestrated by your AI agent.
Keywords & Topics
agentic marketing MCP omnichannel marketing agent marketing MCP SEO agent GEO agent AI search optimization Google Ads MCP local SEO agent GMB optimization MCP agentic SEO agentic Google Ads marketing automation MCP AI marketing agent omnichannel SEO generative engine optimization agent digital PR agent link building MCP content generation MCP website generation MCP agentic omnichannel marketing
Repo Structure
README.md # This file — your omnichannel marketing guide
CLAUDE.md # Project context for Claude Code agents
AGENT_PLAYBOOK.md # Golden rules, full 112-tool registry, verified schemas
searchatlas_cli.py # CLI client — 13 commands, 112 tools at your fingertips
requirements.txt # Python dependencies (click, httpx, rich)
.env.example # Template for MCP_API_KEY
summit-challenge-playbooks.json # 15 ready-to-run agentic marketing playbooks
playbook-of-playbooks.html # Interactive visual diagram of the full 5-day challenge
EXECUTION_REPORT.md # Historical log from 4 execution runs (40% -> 78%)
discover_tools.sh # Batch tool schema discovery script
examples/
citation_test.json # Sample citation submission payload
omni_law_current.json # Example GBP location API response
Golden Rules
Hard-won lessons from 4 execution runs:
- Schema Discovery First -- Always send an empty call to discover the real schema. Documentation may have wrong parameter names.
- Read Error Messages -- Distinguish between param validation, auth blocks, and backend errors.
- Don't Fabricate Timelines -- Use actual API timestamps.
- Poll Async Tasks -- Many operations return a
task_id. Poll withget_otto_task_statusuntilSUCCESS. - Watch for Tool Name Collisions -- Multiple tools share the same short name. The MCP server routes to the first match in the registry.
See AGENT_PLAYBOOK.md for the full battle manual.
Quick Start
- Get an API key for the SearchAtlas Agentic Omnichannel Marketing MCP server
- Set it as an environment variable:
export MCP_API_KEY="your-api-key" - Run tool discovery:
./discover_tools.sh - Start marketing.
CLI Installation
The searchatlas_cli.py provides a rich terminal interface to all 112 MCP tools — no curl required.
pip install -r requirements.txt
cp .env.example .env # then add your MCP_API_KEY
Usage
# List all 112 tools (live from MCP server)
python searchatlas_cli.py tools
# Filter tools by category (offline, instant)
python searchatlas_cli.py tools --category otto
python searchatlas_cli.py tools --category geo
# Discover the real schema for any tool + operation
python searchatlas_cli.py discover project_management list_otto_projects
# Execute a tool call
python searchatlas_cli.py call project_management list_otto_projects
python searchatlas_cli.py call brand_vault get_brand_vault_overview -p '{"hostname":"searchatlas.com"}'
# Dry-run mode — see the JSON-RPC payload without sending
python searchatlas_cli.py call seo_analysis get_project_issues_summary --dry-run
# Check async task status (with optional polling)
python searchatlas_cli.py status <task_id> --poll --timeout 120
# Category shortcuts — fewer keystrokes for common operations
python searchatlas_cli.py brand list_brand_vaults
python searchatlas_cli.py otto project_management list_otto_projects
python searchatlas_cli.py geo get_brand_overview -p '{"hostname":"searchatlas.com"}'
python searchatlas_cli.py gbp gbp_locations_crud list_locations
python searchatlas_cli.py ppc business_crud list_all
python searchatlas_cli.py site projects list_sites
python searchatlas_cli.py content content_generation topic_suggestions
# Summit challenge playbooks (15 ready-to-run workflows)
python searchatlas_cli.py playbook list
python searchatlas_cli.py playbook show 3
python searchatlas_cli.py playbook run 1
All 13 Commands
| Command | Description |
|---|---|
tools | List all 112 MCP tools or filter by category |
discover | Schema discovery via empty call (Golden Rule 1) |
call | Execute any MCP tool call (with --dry-run support) |
status | Check or poll async task status |
wait | Server-side wait (OTTO/PPC) |
playbook list | List all 15 summit challenge playbooks |
playbook show | Show playbook details |
playbook run | Extract execution plan from a playbook |
brand | Brand Vault shortcut |
otto | OTTO SEO shortcut |
geo | LLM Visibility / GEO shortcut |
gbp | Google Business Profile shortcut |
ppc | PPC / Google Ads shortcut |
site | Site Explorer shortcut |
content | Content Genius shortcut |
About SearchAtlas
SearchAtlas is the all-in-one SEO, GEO, and digital marketing platform. The Agentic Omnichannel Marketing MCP is the programmable interface that lets AI agents orchestrate every marketing channel from a single endpoint.
License
Proprietary -- SearchAtlas
Collected info
- ★ 10 stars
- ⎇ 7 forks
- Language: HTML
- Source updated: 6/9/2026